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31.8 - 4.9
The NFC Forum meeting and NFC Week in Oulu
New Business through NFC technology
Nokia, VTT Technical Research Centre of Finland, and the City of Oulu are forerunners in NFC, the touch technology spreading around the world. This has led the NFC Forum to hold their member meeting in Oulu as part of Oulu NFC Week. Over 150 representatives of NFC Forum member companies have arrived in Oulu from throughout Asia, Europe and the United States to continue the work of advancing NFC. Oulu NFC Week, arranged by Oulu Innovation, the City of Oulu, VTT , Nokia, and Technopolis, in cooperation with Invest in Finland, includes many events promoting the use of NFC technology to generate new business opportunities.
"All of us at the NFC Forum are pleased to participate in Oulu NFC Week," said Paula
Berger, NFC Forum Executive Director. "The event brings together global
leaders from throughout the NFC ecosystem to discuss ideas, share progress and
make plans. These activities are essential to the NFC Forum's mission of advancing
the use of NFC technology worldwide. In addition, because the city of Oulu's
widespread use of NFC technology provides such vivid proof of the positive
impact NFC can have on consumers, businesses and communities, Oulu NFC Week
truly showcases the future in a very tangible, very exciting way."
Oulu
has a strong tradition of cooperation between companies, research institutes
and public administration in the birth of new applications and new areas of
business. The first cooperative NFC-related projects were started in Oulu as
early as in 2004. "Our strong network of companies and international research
activities in the ICT area provides a good basis for developing business in
the future," stated VTT's Technology Director, Jussi Paakkari.
Hosting
the NFC Forum member meeting in Oulu emphasises the significance of local
know-how. "By strengthening knowledge, developing services and building
cooperation, we are creating new business," continued Oulu's Deputy Mayor
Timo Kenakkala. A good example of Oulu's attractiveness as a business city was
Matchmaking Forum organized by Technopolis on the 1st and 2nd September.
During the event a couple of hundred one-to-one meetings took place between
NFC-Forum members and Finnish and European ICTcompanies.
"Nokia
is a founding member of the NFC Forum, and is actively involved in the development
of NFC solutions. Cooperation with various industry players both in developing
NFC technology and trialing new NFC applications is a prerequisite for global
NFC business," says Peter Preuss, NFC Business Development
Manager, Nokia.
Since its founding in 2004, the NFC Forum
has released 11 technical specifications and two candidate specifications.
These specifications provide a “road map” to enable all interested parties to
create powerful new consumer-driven products. NFC Forum specifications also
help ensure smooth interoperability with earlier NFC implementations and
existing contactless infrastructure. The NFC Forum is currently completing its
core specifications and its compliance program to further advance the use of
NFC technology.
Additional information:
NFC
Forum: Ruth Cassidy, rcassidy@virtualmgmt.com,
(+1 617-957-8494)
The City of Oulu: Timo Kenakkala, timo.kenakkala@ouka.fi,
(+358 8 558 41112)
VTT Technical Research Centre of Finland: Jussi
Paakkari, jussi.paakkari@vtt.fi,
(+358 40 5485286)
Nokia Oyj: Nokia Communications, press.services@nokia.com,
(+358 7180 34900)
Oulu NFC Week/Oulu Innovation Oy: Janne Mustonen, janne.mustonen@ouluinnovation.com,
(+358 45 675 2929)
www.nfcoulu.com
www.nfc-forum.org